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Monday, 10 January 2011

New company to represent Thomas in India

Hit Entertainment have assinged newcomer Dream Theatre Private Limited to handle Thomas & Friends in India, Pakistan and Sri Lanka.

Thomas currently airs in India on Cartoon Network India while Dream Theatre will team up with Hit to release products such as stationary, bags, luggage and back to school.

Bob the Builder is also another property that will join Dream Theatre's agency.
SVP Asia Pacific at Hit, Antonio Huab commented on the agreement; We are very happy to appoint Dream Theatre as our agent for Thomas & Friends and Bob the Builder covering India, Pakistan and Sri Lanka.

These are important markets for us and we hope Dream Theatre will help bring these much loved brands into the lives of even more children through some strong licensing programmes complementing our already established TV presence.

Founder and CEO at Dream Theatre, Jiggy George added; We are thrilled and honoured to partner with Hit and their wonderful pre-school brands, and look forward to bringing these properties alive at retail.

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